Dare to Compete - Cut Throat Competition or Cake Walk.
The Main Competitor of Saffola Active are Sundrop, Gemini, Fortune.
The Strategy adopted by Saffola is to educate Indian Citizens through Saffolalife about the CVD (Cardio Vascular Diseases ).
The Tagline of the Brand "Saffola Aaj Se" strongly recommend the Brand to public my quietly slipping the information that Indian men are more prone to heart diseases.
Other vital steps taken Steps taken by Saffola to Repositioning were:-
2) Laughter Olympiad
3) Targeting female audiences
No comments:
Post a Comment